Skip to content
Apex Studio

Case study

Asset Property Services 

Thirty-four years of kept properties, written down like a work log.

Visit live site ↗
Asset Property Services homepage

Client

Asset Property Services

Scope

Design & build

Year

2026

Client

Asset Property Services

Sector

Property management

Scope

Design & build

Stack

Hand-built HTML, CSS, JS

Year

2026

brief

Asset Property Services has managed, maintained and leased residential and commercial property out of Fishkill, New York since 1991, using its own crew and keeping its own books. Property management is sold on trust and evidence. The site needed to show the record: what they take on, where they work, and who picks up the phone. 

approach

The site is written as a work log. Sections state what comes off the owner's plate, what is under their keys today, and how both banks of the river are covered by one crew. It is built by hand in HTML, CSS and JavaScript, with no framework and no build step, so it stays maintainable for years without depending on a toolchain that has to keep being supported. 

result

Twelve requests for the entire homepage. With no framework and no hydration, the page is legible as soon as the HTML lands, and it will still build in a decade. 

On a phone

Most visitors arrive here first. The same page, captured at 390 points wide.

Asset Property Services on a phone

Next project

Turn 1 Racing